But how much does all this

 

cost you? A lot. If you were to quantify in euros the scope and cost of a team that manages marketing in your company, you would quickly discover that you need at least 3/5 thousand euros to pay the marketing staff, but… you still have to add the costs of Google, Facebook and the various sponsorships that make your marketing visible to people!

“Damn, I don’t have all this money… maybe I can do it myself.”

This is the WORST idea you can possibly think of. I’m telling you this right now, and it needs to stick in your mind.

Do-it-yourself does not help

you and does not create the conditions to do franchising in a serious, competitive and profitable way. You will discover very soon “how, why and when” your special lead business can be considered a good pilot point to start your franchising, but I think you have already understood which requirement is fundamental that your business does NOT have.

But back to the main question of this article: what does chine directory franchising mean?

Franchising means: large economies of scale .

There is another important variable

to keep in mind: when you approach a reality such as franchising, before seeing which tools to use for your marketing, you must be very careful and create this is the most difficult step a checklist of objectives achieved and/or to be achieved: this will help you understand if your business is ready to transform into a franchise or not yet.

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