The age-old question for real estate investors and agents… SEO or PPC for real estate investment prospects? Which should I start first and which is best for me? Well, we’ve put together a handy infographic to walk you Venezuela WhatsApp Number through some of the most important things to consider when considering SEO or PPC to help attract leads online for motivated home sellers, renters with call options, buyers and basically any other type of lead. At first glance, you might think. Choosing how to drive traffic to your real estate investing website and how to speed things up is a pretty darn important decision. Yes, both are ways to put you in front of motivated home sellers, cash buyers, renters, landlord tenants, note sellers but both are fundamentally different and they each have advantages and massive downsides you should consider.
Real Estate Investors
The goal of any solid SEO strategy is to get your real estate investor site to appear at the top of search engine results pages. And, more importantly, in the top spots of Google, specifically. If you’re not one of the top performing sites, you won’t get the kind of traffic you need. SEO can also build trust in the eyes of the potential prospect. Research on search trends has shown that 85% of clicks go to organic SEO. In fact, in July 2018, the #1 source of lead generation was “Organic Search,” which happens month-over-month. In a snapshot, organic leads made up 36.4% of all leads. For reference, PPC was 12.3%.
Organic search leads accounted for 10,547 leads from the 28,947 Carrot members obtained in July 2018 Organic search leads accounted for 36.4% of all leads from Carrot members in July 2018 SEO is all about building your authority, demonstrating your relevance, and matching your site to the right search keywords. This can be a long-term process, but essential to the performance of your website. Once you have the basics needed to achieve high search engine rankings, the sky is the limit! SEO search engine results (organic) organic search results Download Carrot’s SEO Bible Get Your Free SEO For Investors Keyword Bible Attract more motivated sellers, cash buyers, renters, ticket buyers and private lenders with these “made for you” keywords and FREE “SEO Hacks” guide. Benefits of SEO and Content Marketing 1. It’s free if you do it yourself An obvious benefit of SEO is that it’s free. Unlike PPC, you don’t have to pay for it.